See Our Expertise In Action

Unproductive collaboration is sinking marketing and creative teams, resulting in burnout, inefficiency, and devastating talent loss. Marketing employees experiencing collaboration drag are 15 times more likely to feel burnout and nine times more likely to quit within the next year. With 52% of organizations prioritizing enterprise change initiatives like AI and digital transformation—and marketing teams involved in nearly 60% of these enterprise initiatives—marketing leaders cannot afford the cross-functional collaboration deficits that are sabotaging both employee retention and strategic execution.

In this transformative session, Dohnia will reveal: 

• Why your current cross-functional projects are stuck in endless loops of rework and bottlenecks 
• How to recognize collaboration drag is undermining your strategic influence, sabotaging your creative team, and threatening talent exodus 
• Which team members, mindsets, and processes are critical for sustainable alignment and buy-in 
• Which common implementation pitfalls could derail even well-intentioned collaboration 
• Which optimal investment levels for time and budget ensure long-term success without overinvesting 
• How proven collaboration frameworks create lasting organizational change 
• How top-performing marketing and creative leaders and teams are driving strategy, team productivity, and measurable business impact 

This session is uniquely designed for forward-thinking marketing and creative leaders who are exhausted by cross-functional gridlock that's diminishing their leadership impact and are ready to reimagine cross-team project delivery, reclaim strategic influence, and unleash their team’s true potential. 

Sixty-one percent of corporate strategists report poor strategy execution is the primary reason new growth initiatives fail, with more than half of organizations unable to execute strategy effectively. Despite billions invested in strategic planning, organizations continue to treat strategy and execution as separate functions, creating a downward spiral where failed execution erodes leadership confidence in strategic planning and competitive advantage disappears rapidly. 

In this dynamic session, you will discover: 

• Why your current cross-functional initiatives aren't delivering strategic outcomes 
• How to recognize the strategy-execution gap is undermining your current business goals 
• How strategic execution misalignment manifests in your organization 
• Which common implementation pitfalls to avoid 
• What investment levels are optimal for time and budget to secure long-term success 
• How proven programmatic solutions create meaningful organizational change 
• How fast-growing organizations are successfully closing this gap to accelerate growth 

This session is designed for CEOs, Chief Strategy Officers, Chief Operations Officers, Chief Marketing Officers, and other C-suite leaders who are leading cross-functional initiatives and are exhausted by change fatigue, collaboration drag, and missed market opportunities. If you're serious about unleashing your organization’s strategic execution capabilities to drive sustainable growth, this session will provide the roadmap you need.